Tuesday, June 5, 2012

Change Happens Faster Than You Think

Maybe not the father of solar energy but a tremendously influential and critical thinker .

“There are decades where nothing happens; and there are weeks where decades happen.”
Vladimir Ilyich Lenin

I came across this quote today while watching a TED talk about the speed of change we are now seeing in human biology from both intentional and unintentional sources.  A case can be made that we may be an entirely different species of animal than we are today in only a few generations.  It's a fascinating lecture about evolutionary biology, and it sparked a connection in my brain to the state of solar today.

Solar energy development appears to be following this dictum.  Massive changes are happening in the business almost on a daily basis.  The speed of change is so fast that it makes it difficult to comprehend it or make accurate predictions or plans for the future.  In all probability, we will have an entirely new energy infrastructure in less than a couple of decades.  How this might happen or what shape this new energy system will take is still far from certain.

In the face of uncertainty, don't lose hope--focus on the basics. Work to continually improve your general health and intellect.  Study your industry and market.  Engage with customers and suppliers.  Think about the major issues you face on a daily basis and try new things.  Solar energy will win because it's the energy source that got us to where we are today. It's now the time for us to become more a little more sophisticated about how we harness it and much more intentional about how we apply it.


  1. Call me if you would like some insight! If not, talk a look at these three videos and you should see what direction it is going.


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